THE FIT EXPO IS COMING TO SOUTH FLORIDA MARKET !! OCTOBER 8 & 9
TheFitExpo Fort Lauderdale will bring together thousands of fitness enthusiasts from the South and around the country. Attendees will come face-to-face with top-tier fitness celebrities, executives and industry veterans on a dynamic, fast-paced exhibition floor. Over 200 companies will be on hand to display, offer show discounts and give away complimentary samples.
Featured events on the exhibit floor will include:
Battle of the Bar: – This competitive sports program has been created by Athletes for Athletes to elevate Calisthenics or street workout movements into a professional series of competitions in order to bring it to the forefront of competitive sports programs.
Xtreme Top Box Throwdown – This athletic event provides the opportunity for area CrossFit-style teams and individuals to showcase their skills and test their abilities for $16,500 in case and prizes. (Register online in advance)
Special Kids and Youth Programming – Special kid’s and youth activities at the expo will feature a Kids workout, Kids and Youth Nutrition Seminar and Cooking Demo, a Martial Arts Workshop and Performance, and an anti-bulling Seminar and The Railey & Raifa’s Kids Zone featuring a bouncy house
The Healthy Living Pavilion will feature a variety of demonstrations by leading experts as well as unique products and services to help live a healthy lifestyle.
TheFitExpo fan favorites are set to make their way to Chicago, including:
The Gracie Regionals 2016 (Jiu Jitsu Tournament); The USPA North American Powerlifting Competition; Odd Haugen’s Strongman Challenge Chicago; 2016 IronMind ViseGrip Viking Challenge; and Mid-America MAS Wrestling Tournament. Plus attendees get the chance to win cash, prizes and bragging rights with TheFitExpo’s Best and MAXREPS 4 CA$H offering events for men and women.
ARE THESE DEMOGRAPHICS YOUR TARGET MARKET?
- 58% Male, 42% Female
- 67% In the key 18-35 demographic
- 46% Earn at least $50,000 per year
- 98% Work out at least 3 times a week
- 91% Take vitamins or supplements
- 71% Use energy drinks
- 53% Want to lose weight
- 72% Want a healthier lifestyle
- 66% Bought workout clothing in the last 12 months
- 54% Own home exercise equipment
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